Privacy Policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from hellomirrors.com (the "Site").

Personal information we collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some of the cookies installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you view, which websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as "device information".

We collect device information using the following technologies:

- "Cookies" are data files that are placed on your device or computer and often contain an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.

- "Log files" track actions that take place on the Site and collect data including your IP address, browser type, internet service provider, referring/exit pages and date/time stamps.

- "Web beacons", "tags" and "pixels" are electronic files used to record information about how you browse the Site.

Additionally, when you make or attempt to make a purchase through the Website, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address and telephone number. We refer to this information as "Order Information".

When we refer to "Personal Information" in this Privacy Policy, we mean both Device Information and Order Information.

How do we use your personal information?

We use the order information we collect generally to fulfil any orders placed through the Website (including processing your payment information, organising shipping and providing invoices and/or order confirmations). We also use this order information to:

- communicate with you;

- Review our orders for potential risk or fraud; and

- if it matches the preferences you have given us, we will provide you with information or advertising relating to our products or services.

We use the device data we collect to help us check for potential risks and fraud (in particular your IP address) and more generally to improve and optimise our website (for example, by providing analytics about how our customers browse and interact with the website and to evaluate the success of our marketing and advertising campaigns).

Sharing your personal information

We share your personal data with third parties to help us use your personal data as described above. For example, we use Shopify to run our online shop - you can read more about how Shopify uses your personal data here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the website - you can read more about how Google uses your personal data here:

https://www.google.com/intl/en/policies/privacy/.

You can also unsubscribe from Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural advertising

As described above, we use your personal information to send you targeted advertising or marketing communications that we think may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising using the links below:

- Facebook: https://www.facebook.com/settings/?tab=ads

- Google: https://www.google.com/settings/ads/anonymous

- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at http://optout.aboutads.info/.

Do not track

Please note that we do not change our website's data collection and usage practices when we see the "Do Not Track" signal from your browser.

 

Your rights

If you are a resident of Europe, you have the right to access your personal data held by us and to request that your personal data be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact information below.

If you are a European resident, please also note that we process your data to fulfil contracts with you (e.g. if you place an order through the website) or to pursue our legitimate business interests as set out above. Please also note that your data will be transferred outside Europe, including to Canada and the United States.

Data storage

If you place an order through our website, we will retain your order information for our records unless and until you request us to delete that information.

Changes

We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@hellomirrors.com or by mail using the details provided below:

Hello Mirrors GmbH

Melchior-Fanger-Strasse 30a

82205 Gilching

Germany